To get a better idea of our approach, let's take a look at the typical steps in a customized web design project:
An account manager helps you define the tree structure and scope that are best suited for your business needs. Then we work out the details of your project and provide you with a suitable budget, timeline, and team.
At the outset of the project, Markentive teams prepare the frameworks, work tools, and questionnaires in preparation for the kickoff. This work serves as the cornerstone for the project and allows us to set the direction and milestones for the subsequent steps in the design or integration.
We work with our SEO experts to create your entire project (wishlists, wireframes, and templates incorporating keyword and metadata recommendations). This step is followed by a user-centered UX approach. We integrate a list of ergonomic criteria based on UX principles such as Hick's Law and Gestalt theory. As a result, we're able to provide you with mockups that are specifically designed to meet the needs of end users!
A website should be intuitive and easy to use. Our designers therefore pay special attention when creating the visible elements of interfaces: graphics, web animation, call-to-action, navigation, typography, etc. Everything is designed in accordance with your tastes, values, and the visual identity of your company.
The Markentive development team incorporates pixel perfect versions of your validated mockups, incorporating smooth, lightweight, responsive, and vector animations as needed. Our API and back-end experts can also provide specific developments and synchronizations with third-party systems.
During your web project, Markentive is responsible for all project management and the documentation of each of the project's steps. In particular, we use Gantt style charts (timelines) and measure satisfaction with specific tools.
Markentive has just the right offer for your company, regardless of your needs or where you are in your project:
If you're on a tight budget and schedule, we can make your entire website from our existing themes and templates.
If your web project is strategic and the business stakes are high, we can create a "best in class" website by customizing each step in the design process. Your website will be one-of-a-kind and designed for maximum performance (traffic/conversion).
Our consultants, designers, and full-stack developers can provide personalized support if you have mockups that are ready to be used or you're in need of a specific development.
Find out how ReachFive has increased its traffic by 60% and tripled its number of leads on the HubSpot CMS
Markentive creates websites on the HubSpot and WordPress CMSs and can offer you trusted partners for e-commerce solutions with platforms such as PrestaShop and Shopify.
The HubSpot CMS is a SaaS CMS hosted by HubSpot. It comes with numerous features designed for automation, contextual marketing, and analytics. We usually recommend the HubSpot CMS as companies find it user-friendly.
Our HubSpot CMS offers start at 240 euros per month (excluding taxes). These offers include maintenance, security, and hosting, which makes them quite competitive.
In general, Markentive will need a half-day to a full day of your time each week to complete the web redesign project.
The Markentive in-house web design team (designers, developers, consultants) is 20 members strong and creates around 50 websites per year. We never use subcontractors for any of our development work, thereby ensuring optimal quality and the timely delivery of your website. Our HubSpot CMS team of experts is one of the largest in the world and can deliver projects in French or English to companies in France and beyond.