The Rebel design method: check out ReachFive's case study
Here is a practical example of a website revamp: ReachFive. The client has seen an increase in traffic and lead generation thanks to its new website based on HubSpot CMS.
The websites we build for you are optimized for performance, thanks to custom UX/UI Design, SEO strategies, integrations with third party tools and a structured governance. All these elements are key for a successful website project.
By combining all these expertises, Markentive delivers state-of-the-art websites for all types of clients and industries. We focus on improved lead generation, branding and site management. This way clients will be able to offer their users an optimal experience, while easily analyzing their behavior.
Not everybody is aware of design's potential from a business point of view. And yet, companies that put design at the heart of their strategy grow twice as much as the rest of the companies in their industry (source: study on the business value of design, McKinsey and Company).
The impact of design on a company's business is indeed real, and that is why we strive to apply the best UX and UI Design methodologies and standards for each of our clients.
Markentive carries out all project management regardless of the type of services included: UX Design, UI Design, Branding, Motion Design, Custom Development, Integrations and finally support.
From pre-sales to delivery and launch, we manage to redesign your website in record time, according to the requested services. A website with around 10 page templates - the number for a "classic" website - is delivered in 3 to 8 weeks.
Our Website division (made of UX / UI designers, front, back and full stack developers and SEO experts) have developed and optimized more than 80 websites on HubSpot CMS since 2012. Whether it's BtoB or BtoC, in the SaaS, Health, Tech, HR, Transport or even Agriculture industries, your project is in good hands with us!
HubSpot CMS is our favorite solution for website creation, for two main reasons:
It's designed for marketing experts and is connected to the entire HubSpot ecosystem: CRM, Sales Enablement tools and Marketing Automation solution. This allows you to optimize lead processing and have a smooth collaboration between all departments, which makes a big difference in a tight market.
In addition to being a secure SaaS without hosting, it has many advantages and features that make it a performance-oriented CMS: smart content that adapts to the customer or prospect, automatic A/B testing of up to 5 variants simultaneously… and the list goes on.
HubSpot CMS-based websites are easy to use and manage, and are the best option for marketing and communications experts.
The pages that we integrate are designed in the form of easily editable modules, that do not require you to enter a single line of code or seek the help of a developer.
This guarantees your teams will be autonomous when using the website and ultimately, an increase in the performance and productivity of the marketing experts in charge of the website.
Markentive builds several dozen websites per year and this activity mobilizes a dedicated team of 20 people internally (UX/UI designers, developers, SEO consultants). No methodological or technical step is outsourced for better responsiveness and quality control. Our team of HubSpot CMS experts is one of the largest in the world and is capable of delivering projects in French or English for the whole world.
The HubSpot CMS is a SaaS CMS hosted by HubSpot that offers many features: contextual marketing, AB testing, a drag-and-drop page editor, SEO recommendations, an integrated CRM, attribution reports and elaborate analytics. Easy to use by business teams, it allows real autonomy for the marketing team and offers many possibilities in terms of development.
The new starter version of the HubSpot CMS allows you to enjoy the benefits of this CMS starting at 21 euros per month. However for advanced features (A/B testing, smart content, dynamic content, CTA creation) you will have to opt for the Pro & Enterprise versions. All offers (Starter, Pro, Enterprise) integrate maintenance, security and hosting which makes them rather competitive. With the HubSpot Marketplace, you can also download a theme to create your website quickly and independently.
In general, Markentive will need a half-day to a full day of your time each week to complete the web redesign project.