Worklife: structuring marketing & sales growth with Markentive
The solutions we provided Markentive provided both strategic and operational support in close collaboration with the Worklife teams. Thanks to this partnership, Worklife accelerated the implementation of its marketing strategies, achieving results twice as fast while structuring its processes with agility. Enhanced lead scoring and improved alignment between sales and marketing boosted the conversion rate from 10% to 16%. Today, the company benefits from a comprehensive CRM system, high-performance dashboards, and greater visibility across the entire conversion funnel.
+6 points
increase in lead conversion rate