Markentive has been working with Comexposium's One to One Division for several years, initially to frame the implementation of Hubspot and the synchronization of other tools, based on defined marketing use cases, and to train its teams, then on support phases, to develop new uses, work on new events, and encourage adoption of the tool.
Documentation of a precise data model, to facilitate synchronization between tools.
Technical recommendations on the principles of API integration between tools
Personalized training for experience team members, to help them get to grips with Hubspot and become more autonomous.
Provision of customized dashboards for event management and data quality monitoring
Strategic support in the development of marketing automation paths
Provision of a precise process for telephone prospecting
We are working with Markentive on the deployment of Hubspot, in particular on our acquisition strategy and campaign optimization. We're delighted with this collaboration! The team is very responsive, expert and fast in handling our requests. They were able to manage us efficiently and find solutions to our business problems. I'd recommend them. Thanks to the Markentive team's unfailing support, we've been able to make the use of the Hubspot tool autonomous for all our employees. It's a real time-saver on a day-to-day basis, and enables us to better analyze our campaigns and KPIs.
- Louise Yellas, "Guest Experience" Marketing Expertise Manager